Taxi TV In Motion: When Demand Spikes, Attention Follows
Major sports moments drive citywide movement and increased taxi demand. As travel rises around events like the Super Bowl, Formula 1, baseball season, and the FIFA World Cup, taxis play a growing role in moving riders across urban centers, creating longer in-vehicle dwell time and premium attention on TaxiTV.
Through Curb Flow, more rideshare riders are choosing licensed taxis, driving a 4x increase in network traffic since launch. This demand-led growth is expanding the TaxiTV audience and unlocking data-backed, measurable in-motion reach across regulated vehicles.
A limited-time sports tentpole offer will be available at the end. Click here to get in touch!
Taxi TV Where Attention Lives
Taxi TV anchors the Curb Media network, delivering full sight, sound, and motion in moments where audiences are present and engaged.
- 184+ million impressions delivered monthly
- High dwell time inside the ride
- Brand-safe, professionally regulated inventory
- Scale across top urban markets
The in-cab experience is intentionally curated with content people actively choose to watch. Programming includes Curb Creators, TikTok premium content, and trusted news and weather partners that fit naturally into the journey.
For DOOH buyers, Taxi TV offers consistency and context. For video planners, it extends premium video beyond oversaturated screens.
The result is premium DOOH designed for attention, not background noise.
“Taxi TV has proven pivotal in raising awareness and driving conversions in a saturated market.” – Katie Sturino, CEO of Megababe.
Hear more from Katie on the effectiveness of Taxi TV →
A Taxi Renaissance, Powered by Curb Flow
Licensed taxis are seeing renewed demand as access improves and supply connects more seamlessly to modern mobility platforms.
Powered by Curb Flow, taxi supply is now integrated with today’s leading rideshare demand sources, driving measurable growth across major markets.
- 4× trip growth in Curb Flow enabled markets
- Increased demand from rideshare first audiences
- More trips and earning opportunities for drivers
More movement creates more opportunity for brands to connect with audiences in motion.
Limited Time Offer: Be Present for the Moments That Move Cities
Major cultural moments drive movement long before kickoff.
As brands plan around events like the Super Bowl, the FIFA World Cup, and other high-impact moments, Taxi TV offers a way to reach audiences during the anticipation phase. Riders are traveling to watch parties, venues, airports, and city centers, creating sustained windows of attention inside the ride.
Q1 access is designed for brands planning around these moments.
Q1 programs include:
- High-demand urban markets with elevated movement tied to major events
- Flexible flighting to support pre-event buildup, live moment alignment, and post-event recall
- Priority placement within Taxi TV’s full sight, sound, and motion environment
This is premium DOOH for when audiences are present, engaged, and already tuned in.
If you’re planning 2026 campaigns, don't wait! Our limited-time offer is ending soon.
In the News
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Real Estate Agents Take Over a Smaller Screen: Taxi TV
Read more in The New York Times →
CTV + DOOH = More Voter Engagement
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